International advisory — Europe, francophone Africa and MENA

Building the infrastructure of creative markets.

Rightnote helps institutions, rights-management organizations, music companies and creative-sector stakeholders move from policy ambition to operational systems — copyright strategy, collective management, licensing, market development and training.

Rights systemscopyright, neighbouring rights, licensing
Market strategymusic business, ICC, international growth
Trainingartists, labels, institutions, CMOs
120+ projectsWestern Europe, francophone Africa, MENA
Credibility
15 senior consultants · 20+ years each

A senior network led by co-founders Marc Baldantoni and Elias Merad, then reinforced with matched specialists for each assignment: CMO operations, publishing, labels, live, public policy, training or market strategy.

SACEMSony MusicUniversal Music GroupWarner Music GroupBelieveMcKinsey & CompanyBain & Company
Founders

Two senior founders leading Rightnote.

Rightnote is not an anonymous network: assignments are led by Marc Baldantoni and Elias Merad, then reinforced with senior specialists when the scope requires it.

Marc Baldantoni, co-founder of Rightnote
Co-founder

Marc Baldantoni

Co-founder of Rightnote. Senior advisor for rights, collective management, music-market strategy and institutional projects.

Works with CMOs, public institutions, music companies and creative-sector stakeholders on strategy, operating models and implementation readiness.

Elias Merad, co-founder of Rightnote
Co-founder

Elias Merad

Co-founder of Rightnote. Senior advisor for creative-market development, rights education, music-business strategy and international programs.

Supports projects where sector expertise, stakeholder alignment, training and practical delivery need to come together.

Project footprint

120+ assignments across rights, markets and training.

A visual overview of the work: copyright systems, collective management, market strategy, training and implementation support across international assignments.

120+ cumulative assignments advisory · training · implementation
RightsCopyright, neighbouring rights, licensing
CMOsGovernance, operations, distribution readiness
MarketsMusic business, ICC policy, market entry
TrainingArtists, labels, institutions, teams
Countries of operation
FranceUnited KingdomGermanySpainItalyNetherlandsBelgiumSwitzerlandMoroccoUnited Arab EmiratesSaudi ArabiaEgyptTunisiaLebanon
Services

What Rightnote does, and how engagements work.

Each mission combines a capability area with clear deliverables: diagnosis, roadmap, implementation support and training.

Copyright & neighbouring rights

Rights frameworks, remuneration logic, repertoire protection, licensing models and practical education for rightsholders.

Approach: start with the decision to be made, connect rights logic to repertoire data and operating constraints, then deliver material teams can actually use.

  • Rights-system diagnostic
  • Risk and priority matrix
  • 90-day action plan

Collective management

CMO strategy, governance, membership, documentation, tariff logic, reciprocal agreements and distribution readiness.

Approach: turn a complex institutional problem into a practical sequence: rules, workflows, responsibilities, member education and implementation milestones.

  • Membership and licensing model
  • Documentation workflows
  • Distribution-readiness roadmap

Creative industries policy

Market diagnostics, policy roadmaps, investment priorities, stakeholder mapping and institutional capacity building.

  • Market and ecosystem analysis
  • Institutional strategy
  • Implementation milestones

Music business strategy

Artist development, label operations, publishing, live economics, release planning, international growth and metadata discipline.

  • Market-entry roadmap
  • Partner and investment map
  • Release and rights alignment

Training & curriculum design

Workshops and programs for artists, managers, publishers, labels, CMOs and public-sector teams.

  • Artist and manager rights literacy
  • CMO team training
  • Train-the-trainer format

AI, platforms & rights literacy

Clear education around platform economics, data, rights protection, AI-related questions and creator-facing strategy.

  • Platform economics briefings
  • Creator-facing guidance
  • Stakeholder education materials
Outputs

Useful work products, not abstract advice.

Rightnote engagements are designed around material a team can use internally: to decide, explain, align stakeholders and move into implementation.

Decision memo 90-day roadmap Operating model Training deck Stakeholder workshop Rights-literacy materials
Use cases

When it's useful.

A new collective-management project needs to become operational.

Clarify governance, documentation, tariffs, repertoire data, membership education and the first realistic implementation sequence.

A ministry or agency wants a creative-industries strategy that can actually be delivered.

Translate cultural-policy goals into market mechanisms, stakeholder responsibilities, investment priorities and measurable actions.

A music ecosystem needs rights education at scale.

Build training programs that creators, managers, labels, publishers and institutions can understand and apply.

A company or artist team needs international-market clarity.

Connect rights, release planning, metadata, publishing, live, partnerships and market-entry strategy into one practical roadmap.

Selected work

Anonymised cases without over-disclosure.

Typical assignments are confidential. These anonymised cases add concrete proof without inventing client logos or exposing confidential assignments.

Collective management · MENA

CMO launch readiness

Governance model, repertoire-documentation workflow, member education sequence and first implementation roadmap for a new rights-management initiative.

Public policy · Francophone Africa

Creative-market strategy

Stakeholder map, investment priorities, training needs and execution plan linking public ambition to music-market mechanisms.

Music company · Europe

International growth and rights discipline

Release planning, metadata process, publishing and live-market priorities translated into a practical roadmap for management and partners.

Team

Senior consultants for music, rights and strategy work.

Rightnote operates as a senior advisory network: 15 consultants, each with 20+ years of experience across music, copyright, collective management, public policy and strategy consulting, with 120+ projects across Western Europe and MENA.

15
Network model

Industry expertise combined with consulting-grade delivery.

The network brings together profiles shaped by leading music and rights organisations — including SACEM, Sony Music, Universal Music Group, Warner Music Group and Believe — and combines that operator knowledge with the structured problem-solving standards associated with top strategy consultancies such as McKinsey & Company and Bain & Company.

Rightnote on LinkedIn →
15 senior consultants

Specialists are matched to the assignment: CMO operations, publishing, labels, live, public policy, artist development, training or market-entry strategy.

20+ years each

Rightnote is built for experienced judgement, not junior generalist delivery. Engagements are led by people who understand the sector's operational realities.

Music and rights institutions

Backgrounds represented across the network include SACEM, Sony Music, Universal Music Group, Warner Music Group and Believe.

Strategy-consulting discipline

Work is structured with clear hypotheses, stakeholder maps, decision notes, roadmaps and implementation sequencing — not generic advisory slides.

Why trust the work

Not theory. Operating judgement for rights and music-market decisions.

Rightnote is built for projects where legal, economic, institutional and market realities meet. The work is not to produce generic advice — it is to help a team understand what must be decided, documented, negotiated, taught or implemented next.

01 Concrete outputs

Roadmaps, operating models, training decks, stakeholder memos, documentation workflows and decision notes — not vague recommendations.

02 Industry-native language

Copyright, neighbouring rights, CMOs, metadata, licensing, publishing, live economics and platform questions are handled as connected market infrastructure.

03 Clear perimeter

Rightnote supports strategy, operations and education. Formal legal opinions stay with licensed counsel in the relevant jurisdiction.

Method

How Rightnote works.

1

Map the decision

Clarify stakeholders, constraints, legal/policy context, market incentives and operational blockers.

2

Design the practical model

Turn the problem into governance, workflow, training, licensing, roadmap or market-development options.

3

Build the working documents

Produce the memo, roadmap, training deck, operating model or stakeholder plan needed to move forward.

4

Support adoption

Help teams explain, negotiate, train, implement and iterate without losing the strategic intent.

FAQ

Before a first call.

Rightnote is an advisory practice. Each assignment is scoped according to the jurisdiction, market and institutional context.

What does a typical engagement look like?

Most engagements begin with a focused diagnostic, followed by a short roadmap, working documents and review sessions. The output is designed to help a team make decisions and move into implementation.

How long does an engagement usually last?

Short diagnostics can run for two to four weeks. Strategy, structuring or training programs often run for six to twelve weeks, depending on the number of stakeholders and deliverables.

Do you work remotely and internationally?

Yes. Rightnote is built for international work and can operate remotely, with in-person workshops or stakeholder sessions when the project requires them.

What jurisdictions or markets do you cover?

Rightnote works primarily across Europe, francophone Africa and the MENA region, with selected international assignments depending on scope. Formal legal advice remains the role of licensed local counsel in the relevant jurisdiction.

How is Rightnote different from a law firm?

Rightnote does not replace legal counsel. It helps institutions and market actors translate rights, policy and music-business questions into practical models, roadmaps, training and implementation documents.

Can Rightnote support a CMO or OGC launch?

Yes, at strategy and operations level: governance, membership, repertoire documentation, licensing logic, stakeholder education and implementation sequencing.

Can training be customized?

Yes. Programs can be designed for artists, managers, labels, public agencies, CMO teams or mixed-sector cohorts.

Notes

Insights to evaluate the thinking.

Short editorial notes can be expanded into full articles as the site grows.

Rights infrastructure

What a CMO launch actually requires

Governance, repertoire data, membership education, tariff logic and distribution-readiness before public promises.

Neighbouring rights

Why creator education changes collection outcomes

Rights literacy is not communication polish; it determines documentation quality, trust and adoption.

Market strategy

Creative-policy plans need operating models

A market roadmap only works when incentives, responsibilities, funding and delivery capacity are explicit.

Contact

Get a project diagnosis.

Send a short note with your context. You will receive a proposed scope and a clear next step — no sales call required.

Reply target: within one business day. The response will include a proposed next step.